Leadership that Drives Transformation, Innovation and Market-Leading Results
On today’s show Renee speaks with Derek Oliver, Global Marketing Director for Jacob’s Creek at Pernod Ricard.
As a highly respected as a trusted peer and leader, Derek’s professional purpose is leadership that converts through to outperformance by placing people and culture first. He is a champion of more marketers, women and people of diverse backgrounds as executive leaders.
Listen as Renee and Derek speak about leadership that drives transformation, innovation and market-leading results including:
- Whether marketing is an important part of your leadership brand and that of others?
- Three things a leader can do to ensure they project a professional brand;
- Why is leadership important?
- Whether vulnerability can lead to creativity and innovation?
- The ingredients and/or traits that are vital to leading a team, and more.
Accomplished consumer brand marketer and successful dynamic leader of high-performing teams. Combining strong leadership vision with functional expertise and over sixteen years of experience with leading brand-building organisations, including P&G and Diageo in the UK. Currently the global Marketing Director, Jacob’s Creek, at Pernod Ricard, Derek has led the marketing transformation of one’s of the world’s most admired wine brands, through disruptive platforms and is recognised for category changing innovations.
Highly respected as a trusted peer and leader, Derek’s professional purpose is leadership that converts through to outperformance by placing people and culture first. He is a champion of more marketers, women and people of diverse backgrounds as executive leaders.
Pernod Ricard is the No.2 company worldwide in Wines & Spirits possessing one of the most prestigious portfolios in the industry including Absolut, Chivas Regal, The Glenlivet, Jameson, Martell, Havana Club, Beefeater, Malibu, Mumm, Jacob’s Creek and Campo Viejo. Pernod Ricard employs around 18,900 people and operates through a decentralized organization, with 6 “Brand Companies” and 86 “Market Companies” established on each key market.
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